Google has been in talks to get into the wireless business.  This would really shake the market up, just like they have with getting into providing internet.  The Wall Street Journal is reporting that Google had discussions with the Dish Network to partner with them to provide cellular services, competing with AT&T and others in the US market. The Canadian wireless market is in turmoil for multiple reasons, but one of the primary reasons is a CRTC decision to allow more foreign investment to try and bring our prices more in line with the other developed countries.  If Google were to come to Canada, this could have some severe repercussions for the incumbent providers, forcing them to improve services and drop prices.  Stay tuned.